Thanks to Eric from ecoprofile.se for the link to this advert for The City of Gothenburg, Sweden. Selling cycling. It is called 'Upptäck cykeln igen' or 'Take up cycling again'. Simple, elegant, charming. Gothenburg is a hilly city with some bicycle infrastructure and about 10% modal share for bicycles. A far cry from the pearl of Swedish bicycle culture, Malmø, with about 30% modal share but at least they're working on improving that.
Quelques conseils pour rouler à vélo en toute sécurité
by mairiedeparis
And here's a safety awareness video from the City of Paris. Highlighting the important traffic etiquette for users of the Vélib bike share system and anyone else with a bike.
Add these videos to the post about the City of Geneva from a while back.
