- Bicycle Culture by Design: Personalise

I love seeing how people personalise their bikes. There is no limit to their fantasy. It’s just a bike, not some fancy-ass NASA spaceship, so why not spice it up a bit.

And this is cool, too. A Ride for A Star. That's you, by the way. This isn't personalised, this is the slogan from the bikemaker.Sounds so much nicer than "Turbo Hardcore X6000 Graphite-Kevlar-Space-Age-Materials-Hybrid Lighweight Machine."

Just 'a ride for a star'.

Read More